{"id":44518,"date":"2026-07-01T15:16:51","date_gmt":"2026-07-01T13:16:51","guid":{"rendered":"https:\/\/www.gilde.ch\/elementor-44512\/"},"modified":"2026-08-07T07:20:59","modified_gmt":"2026-08-07T05:20:59","slug":"quest-ce-que-la-gilde","status":"publish","type":"page","link":"https:\/\/www.gilde.ch\/fr\/quest-ce-que-la-gilde\/","title":{"rendered":"Qu&rsquo;est-ce que la guilde ?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"44518\" class=\"elementor elementor-44518 elementor-44512\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-668ba7d9 e-flex e-con-boxed e-con e-parent\" data-id=\"668ba7d9\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4502101a elementor-widget elementor-widget-html\" data-id=\"4502101a\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>\n.elementor-widget-html .gilde-was-ist,\n.elementor-widget-text-editor .gilde-was-ist,\n.gilde-was-ist,\n.gilde-was-ist * { box-sizing: border-box; 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}\n}\n<\/style>\n<div class=\"gilde-was-ist\">\n  <h1 class=\"gilde-was-ist__title\">Qu\u2019est-ce que la guilde ?<\/h1>\n  <p class=\"gilde-was-ist__lead\">De v\u00e9ritables h\u00f4tes plut\u00f4t que des concepts. L\u2019artisanat plut\u00f4t que le spectacle. La personnalit\u00e9 plut\u00f4t que la standardisation.<\/p>\n\n  <div class=\"gilde-was-ist__stats\">\n    <div class=\"gilde-was-ist__stat gilde-was-ist__stat--dark\">\n      <span class=\"gilde-was-ist__stat-num\">1954<\/span>\n      <p class=\"gilde-was-ist__stat-label\">Fond\u00e9e sous le nom d\u2019Association professionnelle des restaurateurs suisses<\/p>\n    <\/div>\n    <div class=\"gilde-was-ist__stat gilde-was-ist__stat--gold\">\n      <span class=\"gilde-was-ist__stat-num\">1 %<\/span>\n      <p class=\"gilde-was-ist__stat-label\">La particularit\u00e9 de la gastronomie suisse : ce n\u2019est pas un label marketing<\/p>\n    <\/div>\n    <div class=\"gilde-was-ist__stat gilde-was-ist__stat--blue\">\n      <span class=\"gilde-was-ist__stat-num\">environ 220<\/span>\n      <p class=\"gilde-was-ist__stat-label\">Restaurants dans toute la Suisse<\/p>\n    <\/div>\n  <\/div>\n\n  <div class=\"gilde-was-ist__section\">\n    <h2>Une promesse de qualit\u00e9<\/h2>\n    <p><strong>La Guilde des restaurateurs suisses reconnus<\/strong> est une association professionnelle regroupant des restaurants en Suisse. Elle se distingue moins par les distinctions qu\u2019elle d\u00e9cerne que par une position claire en mati\u00e8re de gastronomie \u2013 et elle incarne l\u2019exceptionnel non pas comme un label, mais comme une promesse tenue.<\/p>\n    <p>Pour faire partie de la guilde, il faut r\u00e9pondre \u00e0 des crit\u00e8res stricts : notamment en mati\u00e8re de <strong>personnalit\u00e9<\/strong>, de <strong>savoir-faire<\/strong> et d\u2019<strong>hospitalit\u00e9 authentique<\/strong>.<\/p>\n  <\/div>\n\n  <div class=\"gilde-was-ist__duo gilde-was-ist__section\">\n    <div>\n      <h3 class=\"gilde-was-ist__subhead\">Principe fondamental<\/h3>\n      <ul class=\"gilde-was-ist__principles\">\n        <li>Le propri\u00e9taire dirige l\u2019entreprise et y travaille activement<\/li>\n        <li>Pas de cha\u00eenes, pas de structures anonymes \u2013 seulement une v\u00e9ritable responsabilit\u00e9<\/li>\n        <li>Il a suivi une formation de restaurateur<\/li>\n        <li>C\u2019est lui qui fa\u00e7onne personnellement la cuisine, le service et l\u2019ambiance<\/li>\n        <li>Un lieu dot\u00e9 de personnalit\u00e9 et d\u2019un sens des responsabilit\u00e9s<\/li>\n      <\/ul>\n    <\/div>\n    <div>\n      <h3 class=\"gilde-was-ist__subhead\">Ce qui t\u2019attend en tant qu\u2019invit\u00e9<\/h3>\n      <ul class=\"gilde-was-ist__guest-list\">\n        <li><strong>Service<\/strong><span>De grande qualit\u00e9, personnalis\u00e9, attentionn\u00e9<\/span><\/li>\n        <li><strong>Cuisine<\/strong><span>Fra\u00eeche, artisanale, cr\u00e9ative<\/span><\/li>\n        <li><strong>Ambiance<\/strong><span>Personnalis\u00e9e \u2013 le reflet du propri\u00e9taire<\/span><\/li>\n        <li><strong>Focus<\/strong><span>L\u2019exp\u00e9rience est au c\u0153ur de l\u2019attention<\/span><\/li>\n      <\/ul>\n    <\/div>\n  <\/div>\n\n  <div class=\"gilde-was-ist__band\">\n    <div>\n      <h2>Assurance qualit\u00e9<\/h2>\n      <ul>\n        <li>La guilde contr\u00f4le r\u00e9guli\u00e8rement ses membres<\/li>\n        <li>Ni \u00e9toiles, ni points : des valeurs v\u00e9cues plut\u00f4t que le prestige<\/li>\n        <li>La qualit\u00e9 est une constante, pas seulement une excellence ponctuelle<\/li>\n      <\/ul>\n    <\/div>\n    <div>\n      <h2>Les couronnes<\/h2>\n      <ul>\n        <li>Elles refl\u00e8tent le style et le niveau gastronomique \u2013 pas d\u2019\u00e9toiles de qualit\u00e9<\/li>\n        <li>Chaque restaurant de la Guilde est synonyme de qualit\u00e9 ; le nombre de couronnes indique le niveau<\/li>\n        <li>Ce n\u2019est pas un crit\u00e8re d\u00e9terminant pour l\u2019appartenance \u00e0 la Guilde<\/li>\n      <\/ul>\n      <p style=\"margin-top:1rem;\"><a href=\"https:\/\/www.gilde.ch\/fr\/a-propos-de-nous\/couronnes\/\">R\u00e8glement relatif aux couronnes de guilde &rarr;<\/a><\/p>\n    <\/div>\n  <\/div>\n\n  <div class=\"gilde-was-ist__section\">\n    <p style=\"margin:0 0 1.25rem;\"><a class=\"gilde-was-ist__link\" href=\"https:\/\/www.gilde.ch\/fr\/questions-frequentes\/\">Foire aux questions (FAQ) &rarr;<\/a><\/p>\n    <h2>Attitude &amp; pratique<\/h2>\n    <div class=\"gilde-was-ist__org\">\n      <div class=\"gilde-was-ist__org-item\"><strong>Dirig\u00e9e par des restaurateurs<\/strong><span>La guilde est dirig\u00e9e par les restaurateurs eux-m\u00eames.<\/span><\/div>\n      <div class=\"gilde-was-ist__org-item\"><strong>Restaurateur en activit\u00e9<\/strong><span>Le restaurateur travaille lui-m\u00eame dans son propre restaurant.<\/span><\/div>\n      <div class=\"gilde-was-ist__org-item\"><strong>Partenaires avec attitude<\/strong><span>S\u00e9lectionn\u00e9s de mani\u00e8re r\u00e9fl\u00e9chie et durable \u2013 la pratique plut\u00f4t que la th\u00e9orie.<\/span><\/div>\n    <\/div>\n  <\/div>\n\n  <div class=\"gilde-was-ist__section\">\n    <h2>En bref<\/h2>\n    <div class=\"gilde-was-ist__summary\">\n      <div class=\"gilde-was-ist__summary-item\"><strong>Une v\u00e9ritable hospitalit\u00e9<\/strong><span>plut\u00f4t que des concepts<\/span><\/div>\n      <div class=\"gilde-was-ist__summary-item\"><strong>L\u2019artisanat<\/strong><span>plut\u00f4t que le spectacle<\/span><\/div>\n      <div class=\"gilde-was-ist__summary-item\"><strong>La personnalit\u00e9<\/strong><span>plut\u00f4t que la standardisation<\/span><\/div>\n    <\/div>\n    <blockquote class=\"gilde-was-ist__quote\">Lorsque tu te rends dans un restaurant de la Guilde, tu ne vas pas simplement manger : tu d\u00e9couvres la touche personnelle d\u2019un restaurateur qui s\u2019en assure lui-m\u00eame, jour apr\u00e8s jour.<\/blockquote>\n    <div class=\"gilde-was-ist__cta\">\n      <a href=\"https:\/\/www.gilde.ch\/fr\/recherche-de-restaurants\/\">D\u00e9couvrir les restaurants Gilde<\/a>\n    <\/div>\n  <\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Qu\u2019est-ce que la guilde ? De v\u00e9ritables h\u00f4tes plut\u00f4t que des concepts. L\u2019artisanat plut\u00f4t que le spectacle. La personnalit\u00e9 plut\u00f4t que la standardisation. 1954 Fond\u00e9e sous le nom d\u2019Association professionnelle des restaurateurs suisses 1 % La particularit\u00e9 de la gastronomie suisse : ce n\u2019est pas un label marketing environ 220 Restaurants dans toute la Suisse [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-44518","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.gilde.ch\/fr\/wp-json\/wp\/v2\/pages\/44518\/"}],"collection":[{"href":"https:\/\/www.gilde.ch\/fr\/wp-json\/wp\/v2\/pages\/"}],"about":[{"href":"https:\/\/www.gilde.ch\/fr\/wp-json\/wp\/v2\/types\/page\/"}],"author":[{"embeddable":true,"href":"https:\/\/www.gilde.ch\/fr\/wp-json\/wp\/v2\/users\/3\/"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gilde.ch\/fr\/wp-json\/wp\/v2\/comments\/?post=44518"}],"version-history":[{"count":5,"href":"https:\/\/www.gilde.ch\/fr\/wp-json\/wp\/v2\/pages\/44518\/revisions\/"}],"predecessor-version":[{"id":45063,"href":"https:\/\/www.gilde.ch\/fr\/wp-json\/wp\/v2\/pages\/44518\/revisions\/45063\/"}],"wp:attachment":[{"href":"https:\/\/www.gilde.ch\/fr\/wp-json\/wp\/v2\/media\/?parent=44518"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}